Business networking, something lots of people do, but many for the wrong reasons.
If you read the definition of ‘business networking’ on Wikipedia it states:
Networking is a socioeconomic business activity by which groups of like-minded businesspeople recognise, create, or act upon business opportunities.
In fact many individuals only attend business networking events with one thing in mind-generating new business leads. Whilst they may sometimes achieve this I think it’s really important to understand how networking works in order to get the most from it.
Business networking is about building and cultivating a relationship with business people you may not know from a wide variety of industry sectors. It’s an opportunity to expand your knowledge whilst learning from others.
Successful business networking can only be achieved if it’s done correctly. Exchanging business cards with everyone at the event and then emailing them all info about your company will not accomplish very much. It’s all about showing an interest in what other people do and engaging in conversations with individuals and groups.
Business networking is about exchanging information, ideas, tips-and empathy when needed. When you do this you will build good business relationships with people in a network where members trust each other. This will result in high quality referrals which are more likely to do business.
Regular business networking is great way to raise your profile as it will get your face known. If you then show the people you meet that you are knowledgeable and supportive by the tips and advice you give, people will be more likely to think of you when they or a colleague needs a service you offer.
It’s also worth noting that many good business relationships develop through social events rather than the working environment as individuals are more relaxed and engage more with the people they are socialising with-www.gbtevents.co.ukBusiness networking, something lots of people do, but many for the wrong reasons.
If you read the definition of ‘business networking’ on Wikipedia it states:
Networking is a socioeconomic business activity by which groups of like-minded businesspeople recognise, create, or act upon business opportunities.
In fact many individuals only attend business networking events with one thing in mind-generating new business leads. Whilst they may sometimes achieve this I think it’s really important to understand how networking works in order to get the most from it.
Business networking is about building and cultivating a relationship with business people you may not know from a wide variety of industry sectors. It’s an opportunity to expand your knowledge whilst learning from others.
Successful business networking can only be achieved if it’s done correctly. Exchanging business cards with everyone at the event and then emailing them all info about your company will not accomplish very much. It’s all about showing an interest in what other people do and engaging in conversations with individuals and groups.
Business networking is about exchanging information, ideas, tips-and empathy when needed. When you do this you will build good business relationships with people in a network where members trust each other. This will result in high quality referrals which are more likely to do business.
Regular business networking is great way to raise your profile as it will get your face known. If you then show the people you meet that you are knowledgeable and supportive by the tips and advice you give, people will be more likely to think of you when they or a colleague needs a service you offer.
It’s also worth noting that many good business relationships develop through social events rather than the working environment as individuals are more relaxed and engage more with the people they are socialising with-www.gbtevents.co.uk
